While we move...

We are in the process of updating our website. In the meantime, you can find out information about us here. For further information, please email us:
Chip Ahlswede
Meredith Weisel

Thursday, April 25, 2013

Presidential Libraries

Here's a fun one.

Today President George W. Bush's Library is dedicated.



How many have you been to? - LIST OF PRESIDENTIAL LIBRARIES

Today I hit Hoover's in Iowa.  Added to my list which now includes -

  • Ronald Reagan
  • Richard Nixon
  • Jimmy Carter
  • Franklin D. Roosevelt
  • John F. Kennedy
  • Lyndon B. Johnson
  • George HW Bush
  • William J. Clinton
Just missing Truman and Eisenhower

Tuesday, April 16, 2013

Resolute & Undeterred


Two of the Government Affairs Strategies team are avid runners.  Meredith and Chip.  Both have completed marathons.  We run for the love of it and the fitness.  However we found much more.

Much of it is esoteric until you've done it, but Ezra Klein of the Washington Post did a great job of explaining what a marathon represents far beyond the 50,000 steps each runner incurs that day.

It's about the humanity of the event.  The greater good, and the indomitable human spirit.

At 4:10 minutes into a Marathon, you are hitting the time when the most runners are crossing a finish line.  Also, Boston is a race that there are only 2 ways to get into.  Qualify at a time that very few ever achieve... and most of those people were done before the blast.  Or agree to raise money for charity.  On average, well above $5,000 each.

27,000 runners, most raising over $5k ea for charity.  You do the math.

Those runners and their families were who was targeted. The determined few who run for everyone but themselves.  Those souls whose spirit reaches for a level we all strive to replicate.

The Resolute.

The Undeterred.

And what has been the reaction?  Runners everywhere laced up.  Tuesday you saw them wearing their race shirts in solidarity.  Over the weekend runners across the country ran races with tributes to the runners in Boston. Friends from all over the country have reached out wanting me to help them run Boston next year... simply because they know I run.  And I will.

Why?

Because that is who we are.  The Resolute.  The Undeterred.  The torch bearers of the American Spirit who will not allow anything to stand in our way.  Who will not let cowards dictate our lives.  Who will not look to ourselves for blame, or assign politics a place here.  Who know the only way to move forward is to reach out, help others, and move together -

Resolute & Undeterred

Wednesday, April 3, 2013

Rebrand or Rebuild - Advocacy decision...

Organizations regularly run through challenges to the importance of their advocacy brand.  The second something goes wrong people immediately look for a new image.  However that's not always the best strategy.

Consider the NRA.  People love or hate them, there is very little in between, and that's just fine with them.  When they come to a policy they believe in, they stick with that message, even in the face of opposition.  Their first stab at responding to the horrific tragedy in Newton, Ct. was met with great resistance.  But here is their message four months later.


The message hasn't changed.  Brand attacked and they stuck with it.  Step away from the emotion of the issue, and look what they've accomplished.  They have altered the discussion from one of reaction to a tragedy to one of discussion of policy.

Now some have labeled their effort as less than sincere, or flat out pandering.  But that isn't the issue.  What is the issue is that they didn't let attacks, even celebrity led attacks from the likes of Jon Stewart or Jim Carrey, both hugely popular and extremely biting in their commentary on the NRA.  Still the NRA held firm.

Being involved in politics means you will have resistance.  Its the nature of the game.  But you have to stay true to who you are and what you believe.  Failing doesn't mean Rebranding.  It means Rebuilding.

And one last thought on your program and rebranding... Would you rather be -





or





Monday, April 1, 2013

Where will GA Strategies be in April?

Want to meet up with us and talk about where we can help you?  We will be around, so let us know if you have some time!

4/3-5 - Minneapolis, MN - Bryan
4/3-4 - Boston & Waltham, MA - Meredith
4/9-10 - Phoenix & Tucson AZ - Chip
4/15-16 - Washington, DC - Meredith
4/17 - Los Angeles, CA - Chip
4/18 - San Diego, CA - Chip
4/23-25 - Des Moines & Quad Cities, IA - Chip
4/26-27 - Chicago, IL - Chip
4/28-30 - Nashville, TN - Bryan
4/29-5/1 - Columbus, OH - Meredith

Yes we are racking up the frequent flyer miles, but we'd rather help you rack up engagement in your program!  So give us a shout and let us know how we can help you!